StrikeTru announces that TapeGuys have selected TruPIM, a Product Information Management tool for small and medium-sized businesses. TapeGuys, an Arizona-based manufacturer and distributor of tape products will use TruPIM to organize, manage, and share product data with their sales channels more efficiently.

TapeGuys seeks to optimize online store growth and speed by leveraging StrikeTru’s turnkey solutions built for BigCommerce merchants. These include:

TapeGuys seeks to optimize online store growth and speed by leveraging StrikeTru’s turnkey solutions built for BigCommerce merchants. These include:

• V2 to V3 migration tool for store upgrade to V3
• TruPIM for product information management
• Catalog migration tool to transfer BigCommerce products into TruPIM
• TruPIM connector for ongoing catalog sync from TruPIM into BigCommerce

With StrikeTru’s suite of solutions, BigCommerce merchants can migrate to V3 and Multi-Storefront, and start using TruPIM in a few short days. StrikeTru recently upgraded these merchants’ stores from V2 to V3 and is currently activating TruPIM to establish a single source of truth for product content. This will help them scale content efforts and improve content quality, customer experiences, and sales.

TruPIM will enable TapeGuys to achieve higher SKU and attribute counts, real-time site updates, better SEO, and efficient publishing to digital channels thus giving them a competitive edge.